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	<title>Think Affiliate &#187; AMC</title>
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	<link>http://www.thinkaffiliate.co.uk</link>
	<description>Build Your Online Revenue Stream</description>
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		<title>New Voucher Code Site Guidelines</title>
		<link>http://www.thinkaffiliate.co.uk/new-voucher-code-site-guidelines/50/</link>
		<comments>http://www.thinkaffiliate.co.uk/new-voucher-code-site-guidelines/50/#comments</comments>
		<pubDate>Sat, 20 Dec 2008 10:27:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[AMC]]></category>
		<category><![CDATA[click to reveal]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[voucher codes]]></category>

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		<description><![CDATA[Voucher code sites have been a point of contention amongst affiliates and merchants for many years. Whilst some act completely legitimately spending a large amount of time collecting voucher codes and keeping their databases up to date, some are abusing &#8216;click to reveal&#8217; purely as a way to stuff cookies.
Collaborating through the AMC, the affiliate [...]]]></description>
			<content:encoded><![CDATA[<p>Voucher code sites have been a point of contention amongst affiliates and merchants for many years. Whilst some act completely legitimately spending a large amount of time collecting voucher codes and keeping their databases up to date, some are abusing &#8216;click to reveal&#8217; purely as a way to stuff cookies.</p>
<p>Collaborating through the AMC, the affiliate networks who are IAB members will adhere to the following set of standards from January 1st 2009.</p>
<ul>
<li>- Using &#8216;Click to Reveal&#8217; when there is no valid or current code present is not permitted of affiliate publishers including using &#8216;Click to Reveal&#8217; to show any deals/offers/sales instead of vouchers.</li>
<li>- Voucher code affiliate publishers must clearly detail the voucher offer that will be revealed by the click.</li>
<li>- A valid code is defined as a code that has been legitimately issued by a merchant for use online. This code will have an activation date and where necessary a deactivation date.</li>
<li>- Voucher code directories must contain clear categorization and separation between deals/offers/sales and discount codes.</li>
</ul>
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